PORE CARE

VISUAL MERCHANDISING

Lead all visual merchandising assortments, visuals, and production for 12 different fixture types across over 500+ stores in Canada. Manage the VM budget for all retailers, ensuring all updates are executed on time and within budget. Curate the latest in materials and technology with close vendor partnership and constant market research.

Sephora 2-bay gondola

Sephora

Oversee design layout, merchandising and graphics for focus unit update at Sephora 2-bay and 3-bay store types. 

Sephora 3-bay gondola focus unit
Benefit Brow Bar
Shoppers Drug Mart endcap
Benefit Boutique - Uptown Yonge
Sephora endcap

Sephora Brow Bar & Endcap

Design brow bar visual assets such as graphic topper and floor cling, to draw attention to new product launches.

Negotiated endcap space in one of our top locations to feature Pore Care collection. 

Shoppers Drug Mart gondola 
Shoppers Drug Mart tillpoint

Benefit Boutique

Blew out Pore Care design to create oversized window feature at our Benefit Boutique.

Managed all merchandising and feature displays within the store for total Pore Care takeover. 

Benefit Boutique custom tower display

Shoppers Drug Mart

Curate merchandising for 5 different Shoppers Drug Mart fixture types. Oversee graphics, copy and layout for optimum education on the new and hero products.

Oversee creative and design for tillpoint fixtures, featured in 500 - 1000 shoppers drug mart stores at the cash wrap station, 10 - 12 times per year.